OptiMine bid optimization: Compared to “clunker” competitor, “it’s a sports car”

Blog — Tags: , , — markpalony @ 4:17 pm

David Pedersen, a.k.a. @SeaPPC on Twitter, is a PPC analyst and SEO pro who recently started using OptiMine to help manage and improve the performance of his paid-search advertising program.

It seems to have done the trick. The time David has spent with OptiMine, the industry’s most powerful bid optimization software (guaranteed), prompted him to exclaim:

 

We like the sports car metaphor! It seems to really capture the essence of OptiMine and our ability to outperform the competition, giving you the best possible improvement to your paid-search program’s financial results. Check out some of our most recent successes.

New partner for Adobe and SearchCenter+

Adobe has announced they have tapped OptiMine to provide keyword performance predictive analytics for SearchCenter+. You can read the press release here.

In a nutshell, here is how SearchCenter+ customers, present and future, win through this partnership [emphasis is mine]:

(more…)